BigCommerce Enterprise: Is It Right for Your Growing Business

Benefits of Upgrading to BigCommerce Enterprise
Designed for Growth
BigCommerce Enterprise streamlines operations for fast-growing brands selling more than $1-2 million annually online. It provides advanced functionality like:
- High sales volume capacity – Built to easily handle over $50 million in annual sales
- Enterprise hosting – Top-tier servers and security for peak performance
- Headless architecture – Flexibility to use any front-end with a seamless API-driven BigCommerce back-end
Omnichannel Selling Channels
BigCommerce Enterprise facilitates omnichannel sales across multiple channels:
- Headless flexibility easily adds new channels like marketplaces, IoT devices, etc.
- Built-in integration with Amazon, eBay, Facebook, Instagram and over 100+ channels
- Brick and mortar POS integration with Square, Clover, Lightspeed and more
Customizable Platform
While BigCommerce Essentials offers simplicity for small businesses, Enterprise allows extensive customization including:
- Source code access for full front- and back-end customization
- Modular architecture to swap components as needed
- Certified Agency Partners provide development and design services
Reliable Enterprise Support
Along with its enterprise-level features, BigCommerce offers premium 24/7 customer support:
- Dedicated Enterprise account manager provides personalized onboarding, optimization and support
- Priority phone and chat support whenever issues arise
In short, BigCommerce Enterprise provides the enterprise-level performance, features and support needed for long-term business growth.
Key Considerations Before Upgrading
While BigCommerce Enterprise has many benefits, it also has higher costs and complexity to consider:
Higher Monthly Cost
BigCommerce pricing starts at $29.95/month for Essentials, while Enterprise packages begin at $1,000/month. The higher subscription cost provides more advanced capabilities and dedicated support. But it requires significantly higher sales volume to justify the added expense.
Development and Design Services Often Needed
While Enterprise allows for advanced customization, most businesses lack the in-house tech skills to customize Ecommerce platforms. So Agency Partners frequently need to be hired, adding five or even six-figures in additional development costs.
Steep Learning Curve
The extensive feature set and modular nature of Enterprise comes with a steep learning curve. While BigCommerce pledges a high-touch onboarding process, mastering management and optimization of a highly-customized Enterprise infrastructure takes time for most businesses.
Overall, businesses must weigh the pro’s and con’s of advanced capabilities versus added costs and complexity.
Is Your Business Ready for BigCommerce Enterprise?
The Enterprise platform appeals most to established brands selling over $1-2 million per year online. For most businesses below this threshold, the Essentials plan still provides robust functionality to support growth.
Businesses best positioned to benefit from upgrading to Enterprise include:
High-Growth Brands
Merchants selling over $1 million annually that expect rapid growth benefit the most. Extra customization, security and scalability justify the expense for proven big earners.
Large Catalogs
BigCommerce Enterprise easily handles catalogs with 100k+ products while supporting unlimited SKUs and advanced merchandising. The flexible data architecture also makes large, complex catalogs easier to manage.
Multiple Channels
For brands selling across many channels – online store, marketplaces, wholesale, brick-and-mortar, etc. – BigCommerce Enterprise integration handles it all.
Customization Needed
Businesses requiring advanced design customization or complex integration with other systems do well with Enterprise. Just know that development work doesn’t come cheap.
If your business doesn’t yet fit the above criteria, the Essentials plan still provides excellent functionality to support substantial growth for most merchants. And Enterprise is readily there for the taking once sales volume justifies the leap.
Launching with Anchor Group’s Guidance
Upgrading to Enterprise is a big step filled with potential. The flexible architecture allows customization for any needs yet also brings added complexity. Leveraging the expertise of Anchor Group’s certified BigCommerce team helps you navigate the journey successfully.
Anchor Group helps high-growth brands make the most of BigCommerce Enterprise capabilities such as:
- Designing a strategically customized site aligned to your brand vision
- Integrating advanced functionality like facial recognition, AI product recommendations, etc.
- Launching across new channels like marketplaces, IoT and headless devices
- Ensuring peak performance, security and compliance readiness
- Strategizing future capabilities that flexibly align to your growth
With deep BigCommerce expertise across industries, Anchor Group strategically guides brands in realizing the potential of the Enterprise platform now and in the future.
Why Choose Anchor Group for BigCommerce Implementation?
Along with strategic BigCommerce implementations, Anchor Group offers BigCommerce advisory and integrations supporting enterprise-wide digital transformation. The combined capabilities help upgrade your tech stack to enterprise-grade while ensuring optimal alignment between platforms.
As BigCommerce Partner, Anchor Group’s BigCommerce practice helps complex organizations realize value including:
- Comprehensive Needs Analysis – Mapping current processes and pain points to identify transformation opportunities
- Custom Implementation & Integration – Tailoring BigCommerce’s extensive capabilities to your specific systems, processes and objectives
- Ongoing Advisory Services – Providing strategic guidance for continual optimization and adoption of new features
- Change Management – Driving organization-wide adoption through stakeholder alignment, training and engagement
With decades of ERP implementation experience, Anchor Group is an ideal partner providing both deep technical and strategic BigCommerce capabilities. Combined with our BigCommerce expertise, we guide brands in upgrading their technology platforms to effectively support and accelerate growth.
Key Takeaways
Upgrading to BigCommerce Enterprise equips proven high-volume merchants with advanced capabilities needed to scale. But the added costs and complexity require careful evaluation. Leveraging Anchor Group helps you expertly navigate the opportunities and challenges in unlocking BigCommerce Enterprise’s potential now and into the future.